Digital Trends Media Group Announces Record-Breaking Prime Day Sales

October 28, 2020 - Digital Trends Media Group, the award-winning Millennial-focused publishing brand, announced today record-breaking sales for its annual Amazon Prime Day sales event.

“Our aim is to make navigating the overwhelming number of Prime Day deals easy for consumers by filtering through the noise,” says Digital Trends Media Group’s Senior Vice President of Commerce, Lynda Mann. “The reason that we’re so effective is that we understand where our readers are in their purchase path, we meet them on the platforms they care about, and we save them time and money.”

For the past two years, Digital Trends Media Group’s Prime Day coverage has yielded awards and Mann was awarded a coveted Catalyst Award by FOLIO: in 2020 for her work refining the brand’s commerce strategy.

By leveraging the publisher’s various sites, reaching 125 million unique monthly visitors across partners and platforms, the company was able to increase items sold for Amazon and other direct-to-consumer merchants by 2.5 times year-over-year, while increasing their content output by more than 30%.

In addition to technology deals, the company utilized their commerce site, The Angle, and their Millennial lifestyle brand, The Manual, to connect readers to deals in other categories.

About Digital Trends Media Group
Digital Trends Media Group is an award-winning publishing company encompassing various media brands, including Digital Trends and Digital Trends en Español; the men’s lifestyle publication The Manual; and several other popular titles. Dedicated to inspiring readers with the latest innovations, Digital Trends Media Group delivers easy-to-understand reviews, entertaining news, and videos about the best products and services in technology and beyond. Serving more than 125 million unique visitors each month across partners and platforms, DTMG’s syndication partners include Apple TV, Android TV, ABC News, Roku, MSN, Flipboard, Apple News, Yahoo, and more.

For more information, visiting www.dtmg.co