Digital Trends Media Group Appoints Lincoln Gunn as Vice President, Programmatic Revenue and Operations

Portland, OR-based Digital Trends Media Group has announced that Lincoln Gunn will be joining the ever-growing team as the company’s new Vice President, Programmatic Revenue and Operations. Gunn’s official start date was March 25, 2024.

Lincoln's leadership and strategic vision in programmatic transactions and operations will be invaluable as we aim to enhance our efficiency and yield. Our AdOps team will report to Lincoln.

Prior to joining the team at Digital Trends Media Group, Gunn led the global revenue operations team at the entertainment website Fandom, where for 5 years he managed affiliate and strategic partnerships to support direct and programmatic revenue streams.

In this prior position, Gunn was responsible for helping build and scale the global teams designed to support sales operations, including analytics, planning, account management, and operations. He also led the business development team, focusing on enterprise ad technology partnerships, programmatic direct, first party data commercialization, and international development.  

Gunn’s previous experience has prepared him for this senior role at Digital Trends Media Group, where he will bring additional strength to our revenue teams, driving greater yield for programmatic, open exchange and private marketplace (PMP) transactions. Lincoln’s expertise will also add to our arsenal of resources enabling our teams to respond to Direct Sales RFPs more quickly and efficiently.

Residing in the Bay Area, Gunn plays basketball and golf in his spare time and enjoys travelling with his extended family.

“I’m looking forward to joining the team and for the opportunity to help accelerate revenue growth across both our direct and programmatic lines of business,” says Gunn. “I’m excited about the opportunity to contribute to the growth of the company.”

Ian Bell, CEO of Digital Trends Media Group adds, “We are thrilled to announce the addition of Lincoln Gunn, bringing with him an exceptional track record of success and innovation from his previous role. Lincoln's expertise and vision are exactly what we need to propel DTMG forward, and we cannot wait to see the tremendous impact he will have on our growth and strategic direction.”

About Digital Trends Media Group
Digital Trends Media Group is an award-winning publishing company encompassing various millennial-focused media brands including Digital Trends and Digital Trends en Español; the men’s lifestyle publication The Manual; and a number of other popular titles. Offering easy-to-understand reviews and entertaining news and videos about the latest and greatest in tech and entertainment, Digital Trends Media Group serves more than 125 million unique visitors each month across partners and platforms. The company’s syndication partners include Apple TV, Android TV, ABC News, Roku, MSN, Flipboard, Apple News, Yahoo, and more. Digital Trends Media Group is headquartered in Portland, OR. For more information, visit www.digitaltrends.com.